L’objet

L’OBJET is the life work of Elad Yifrach. A lifelong traveler, Elad is especially fond of the Mediterranean, its peoples and ways, and its venerable traditions of fine craft.

Elad’s designs are in many ways a spirited homage to these great artisans. Yet he also aspires to extend and exceed these traditions, through painstaking effort and imagination, to create a entirely new echelon of artistry. A passion for innovation – in both technique and use of the highest quality materials - infuses everything he does. In his earliest collections, this was most evident in his use of porcelain.